I love having a beard, but hate that it’s so curly it looks more like a rats nest, even with beard oil and butter/waxes it doesn’t keep my beard from shrinking and becoming curly. My beard is like a sponge, when I shampoo and condition it, it becomes so long and looks nice, but as soon as it starts to dry it shrinks by inches and looks horrible. That’s when this heated beard brush comes in, I use it and it stays straight until I shower, now with it straight the oils and butter/waxes keeps it looking better. Couldn’t be happier with this product, it adds inches to my sweet beard, now that I straightened it out I can go in and get the sideburns trimmed that curl regardless.